Subscribe To In&Around

Promote Your Business Online For 28p/day!
(Less than a Second Class Stamp)

In&Around was established to promote local Shops and Services on the Internet so as to increase awareness of what can be found within a 10 to 20 minute drive. The purpose of the directory is basically twofold:

• To provide a substantial (free) web page to local businesses through which they can showcase the essentials of their business, and which can be used as a mechanism for attracting new online customers and clients, people who use the internet regularly to source the products and services they want.



• To submit the key essentials of the business to the major search engines on a monthly basis in order to establish strong positioning in search listings.

So why not join us! - it's open to ANY business, large or small, that wants to increase it's profile and extend its marketplace to the Internet.

Our Directory is also ideal for the home based "one-person" business - to let people know you're out there and what you have to offer. It's an extremely cost-effective way to start to get established on the Net and, in particular, listed with the search engines so your business can be found by what you do.

All of our subscribers get a full page entry containing details of their business with full contact information. Basically, the "look" and content of each page is done in full consultation with the client, and is currently provided free of charge.

Some of our current clients are listed to the right.
Please browse a few pages now to get a flavour of what we provide.

To return here, click the Subscribe button on the top menu.

Your single web page, especially if coupled to your own personal domain name (please enquire), is a "website" in every sense - it can be viewed online from anywhere in the world, and it can be marketed to the search engines so that you can be found by what you do - which is exactly the service we offer.

Internet Marketing (Search Engine Submission)

This is the crux of our service. Each client page is individually marketed to the major search engines (Google, Yahoo, Msn, ....) on a monthly basis. Pages are optimised with rich phrases describing the nature of the business, in particular, any specific product lines, brands or services offered. It's this key information that we endeavour to get listed in the indexes of the various search engines and through consistent, regular submission the indexing gets stronger and the page more and more established.

Some Example Searches in Google

Google, for example, generally updates its indexes once or twice a month to take in new information coming online. Once a new client page has been set up and its details submitted, we tend to see it appear in the search listings under business name, telephone number and postcode very quickly, often following the next indexing.

After one or two further monthly submissions, it's not unusual to find the page listed on page 1 or 2 in Google for several of their most significant key phrases. This then broadens and strengthens as the months go by.

The Web In&Around

Copy and paste the phrase in RED into the search box and click Google Search.

• ladies fashion county durham (Chic-argo & P-inc)



• sunday carvery camra pubs (The Pollards Inn)



• timber decking sheds northeast (BTL Timber & Hardware)



• affordable photography around durham (Unique2U Photography)



• gas safe oftec plumbers northeast (LD Plumbing & Heating)



• self employed bookkeeping bishop (Claire's Books)



• apple bottoms jeans northeast (Chic-argo Boutique)



• annaleece jewellery gifts (Eden Gift & Home)



• prom dresses bishop (P-inc Boutique)



• great bistro food county durham (Café 29 Bistro)



• sia parlane giftware (Cameo Home Interiors)



• creative writing tuition county durham (Sujenuity Writing Services)



• weddings and portraits photographer bishop (Langley Photography)



• independent property agents county durham (Lifestyle Property)



• search to find what you do (Your Business Can Be Here)

In&Around is primarily a local directory which makes it essential that it is well indexed under local geographical names. People who are sourcing items locally on the Net will usually include towns or regions in their searches to narrow down the search results, as well as the actual products or services they want.

As some of the examples show, it is also possible to achieve good page one positioning without the use of local terms, particularly where there are very specific key phrases to hook onto.

As mentioned, the cost of setting up the page and readying it for marketing is currently FREE, for a limited period only. The cost of subscription, which is towards hosting of the web page and on-going marketing, is just £25 per quarter (no holding contracts), which we feel is extremely good value (less than posting one second class letter a day).

If you think the directory could be for you or would like us provide any further information, please use our "Contact Us" link on the top menu or just Click Here.

In&Around Directory
Develop Online Presence . Attract New Sales Online & New Customers Online . Boost Online Client Base . Get Listed in the Search Engines . Specifically Target Online Sales & Online Customers